Burger King "Whopper and nothing but the Whopper"

Burger King continues its mission to show the world and its fans its commitment to burgers made from real ingredients. On this occasion, the chain has launched a new limited edition packaging for its Whopper. The DAVID Miami agency printed the list of ingredients with which it is made: meat, tomatoes, lettuce, mayonnaise, ketchup, pickles and bread of sesame seeds.

With this new packaging, Burger King announces that its iconic Whopper no longer includes artificial colours, flavours or preservatives. Along the way to improve the ingredients of its menus, the company noted that it had eliminated around 8,500 tons of artificial ingredients globally.

Accompanying this launch, Burger King has also presented a video piece called "Whopper By Heart"  in which fans of the brand describe their most representative hamburger.

Ad Agency: DAVID Miami
Global chief creative officer & partner: Pancho Cassis
Global chief operating officer: Sylvia Panico
Managing director: Ricardo Honegger
Group creative director: Fernando Pellizzaro, Jean Zamprogno
Associate creative director: Curtis Caja, Jose Sancho
Sr. copywriter: Nellie Santee, Lucas Silva
Sr. art director: Sergio Takahata
Global chief strategy officer: Paula Vampre
Planner: Vanessa Amaral
Group account director: Stefane Rosa
Management supervisor: Jenny Gobel
Account executive: Rachel Startz
Executive producer: Brenda Morrison Fell, Carlos Torres
Producer: Ricardo Ceballos
Associate producer: Tomas Diego
Senior business affairs manager: Barbara Karalis
Business affairs manager: Elizabeth Torriente
Client: Burger King
Production (Live Action): Division7
Director: Kris Belman
Executive producer: David Richards / Kamila Prokop
Director of photography: Bob Chappell
Producer: Jon Dawes
Production manager: Dannikke Walkker
Production designer: Ron Beach
Production (Food): Woodshop Studios
Director: Trevor Shepard
Executive producer: Sam Swisher
Director of photography: Tom Lazarevich
Producer: Ursula Camack
Production designer: Erin Dellesandro
Producer: Ursula Camack
Editorial & finishing: Cosmo Street Editorial
Editor: Justin Trovato
Editor: Hugo Jordan
Animation & finishing artist: Nico Cragnolino
Assistant editor: Alexandra Jimenez
Producer: Tina Evanow
Producer: Natalie Rey
HOP: Marie Mangahas
EP / managing partner: Yvette Cobarrubias
Audio: Lime Studios
Mixer: Adam Primack
Senior producer: Kayla Phungglan
EP: Susie Boyajan
Color: Apache
Colorist: Quinn Alvarez
Senior producer: Caitlin Forrest
EP / managing partner: LaRue Anderson
Media: Horizon Media & Scout
Brand director: Mara Pluim
Director, digital: Brian Zai
Social media: MullenLowe US
Executive creative director : Tim Vaccarino
Executive creative director: Dave Weist
SVP, creative director: Enrique Camacho
Associate creative director: Cody Dummer
Jr. art director: Seiji Wakabayashi
Jr. copywriter: Thomas Nitti
Content producer: Maurice Loach
Editor: Drew Russell
VP, director of digital creative production: Steve Haroutunian
Sr. digital producer: Chris Badders
Sr. motion designer: Jeremiah True
Layout artist: Erinn Scammon
SVP, group strategy director: Mike Cassell
Brand strategist: Adriana Solache
Community manager: Morgan Playle
Project management supervisor: Nicole Capone
Account director: Alison Whisenant
Design : FiveHundred Degrees Design Studio
President: Matt Wilson
Chief operating officer / EVP: Shawn Brown
Chief client officer: Kim Hughes
Executive creative director: Michael Piekarski
Sr. account executive: Mary Williams
Account coordinator: Alexis Wells
Producer: Holly Henson
Creative director: Luis Ferrero
Associate creative director: Liz Samuelson
Senior copywriter: Thomas Barry
Photography: Burklehagen
Partner / lead photographer: Andrew Burkle
Partner: David Hagen
Food stylist: Laura Goble
PR: ABMC
SVP: Brooke Scher Mogan
VP: Adrianna Lauricella
Director: Dara Schopp
JAE: Mollie Birer