Coca-Cola: Taste under hypnosis

In "Hypnosis", world-famous hypnotist Peter Powers sends 8 participants to sleep in a fun taste test, removing any existing preconceptions about what they're drinking. Will their subconscious recognize any difference between Coca-Cola and Coca-Cola Zero? Discover it here.

Advertising Agency: Duval Guillaume Modem, Belgium

Creative Directors: Geoffrey Hantson, Katrien Bottez / Copywriter: Dieter De Ridder / Art Director: Ad Van Ongeval
Accounts: Sylvie Verbruggen, Nathalie Rahbani, Tuyen Pham Xuan / TV producer agency: Marc Van Buggenhout
Digital media planners: Kris Hoet, Maarten Van Herck / Production company: Caviar / Director: Tom Willems
Postproduction: Caviar / Sound studio: Sonicville / Production company producers: Kato Maes, Werner De Coninck, Leslie Verbist

Client: Coca-cola

Category

Ad Agency
Duval Guillaume

Brand

Media
Ambient
Country
Belgium
By adRuby, 26 April, 2013

Similar content

Coca-Cola ads

Coca-Cola: #LetsEatTogether

Advertising Agency: Mayer/McCann Erickson, Bratislava, Slovakia

Coca-Cola "Taste the feeling" by Ogilvy

Coca-Cola "Taste the feeling" by Ogilvy

Client: Coca-Cola

Taste the feeling.

Advertising Agency: Ogilvy, Bangkok, Thailand

Coca-Cola: Connecting Happiness

Advertising Agency: Bullet Promoções, São Paulo, Brazil

Coca-Cola ads

Coca-Cola: Let's look at the world a little differently

Advertising Agency: Wunderman, Buenos Aires, Argentina

Coca-Cola: "The Chase" by Wieden + Kennedy

Vrrrrrrroooooom vroom. Honk. Screeeeeeeech. Honk Honk. Skrrrrrrrrrrt. Crash.

Coca-Cola: Happiness Factory

The Coca-Cola Company's newest instalment of the Happiness Factory series - The Great Happyfication.

What would life be like if it tasted as good as Diet Coke?

What would life be like if it tasted as good as Diet Coke?

Coca-Cola "Share A Coke"

“We pride ourselves on being a company that champions inclusivity and diversity, and through our Share A Coke campaig

Sing For Me Coca-Cola Vending Machine

The Coca-Cola Sing For Me Machine.

Coca-Cola: The real gift of Tet

Client: Coca-Cola.

Coke Zero - Great Coke taste. Zero sugar

Coke Zero wanted to know what it takes for people to notice the difference between Coca-Cola and Cok

Coca-Cola Offside by JWT

Advertising Agency: J. Walter Thompson, Dubai, United Arab Emirates

Coca-Cola: Celebrating 125 years of happiness

Advertising Agency: McCann Erickson, İstanbul, Turkey

Coca-Cola ads

Coca-Cola: Welcome to the scariest day of the year.

Welcome to the scariest day of the year.

Advertising Agency: McCann/MRM, Germany

Coca-Cola "Open" by Wieden + Kennedy

It feels like the world is being torn apart. But it's never too late to start making things better.

PolarBears as you've never seen them before!

6 minutes of nice animation, but mostly a fluff piece of storytelling...

Coca-Cola "Big Game" #MakeItHappy

The Internet can be used to spread either happiness or hate. To either hurt someone or make someone's day.

Coca-Cola: Bringing India & Pakistan Together

In March 2013, Coca-Cola set out to break down barriers and create a simple moment of connection between two nations

Coca-Cola: "Feel the flavor of this party."

Coca-Cola: "Feel the flavor of this party."

Advertising Agency: Phocus, Brazil

Coca-Cola: Santa Claus Surprise

Advertising Agency: Evek, Monterrey, Mexico