Entel, the peruvian telecommunications company most commonly used by young adults, decided to create a graphic campaign using the visual code of “Instagram Stories” to give a powerful message of common wellbeing.
Instagram stories shouldn't change stories.
Advertising Agency: McCann, Lima, Peru
Executive Creative Director: Christian Caldwell
Creative Director: Oscar Paredes Franco, Javier H Delgado
Head Of Art: Oscar Paredes Franco
Copywriter: Javier H Delgado
Illustrator: Plan B