Mix against AIDS

In Brazil, surveys have shown that the number of HIV cases keeps growing among young people. The radio Station Mix FM could have an important role in this scenario: alert young people, making them feel how easy it is to a virus to spread around. So we've made our own virus.

Advertising Agency: Quê, Brazil

Creative Director: Eduardo Almeida / Art Director: Luke Buléd / Copywriter: Milena Zindeluk / Account Managers: Tatiana Soter, Denise Rodrigues, Marcia Perdomo / Planners: Luren Alves, Bruno Altieri / Media: Fatima Rendeiro, Mario Raposo, Rafael Machado, Moraes Elaine, Caroline Hildebrandt, Camilla Araujo

Category

Ad Agency
Que

Brand

Media
Online
Country
Brazil
By adRuby, 29 March, 2012

Similar content

Radio Mix FM print

Radio Mix FM: music to remember

Client: Radio Mix FM

From 7 to 8 p.m. music to remember.

Advertising Agency: Quê, Brazil

Netflix - Holiday Tree Topper

Advertising Agency: Deutsch, Los Angeles, USA

Client:  Netflix

La Republica

La Republica: One side is not enough. Real news are the complete news.

Client: La Republica

One side is not enough. Real news are the complete news.

National Geographic HD Channel

National Geographic: "National Geographic HD Channel"

Advertising Agency: ACC Grannot College

Tubi "Therapy Session"

A host of famous faces have discovered something life changing in Tubi’s brand new ad campaign.

MTV print ads

MTV: five years in Ukraine

Client: MTV Ukraine

MTV five years in Ukraine

Advertising Agency: Leo Burnett, Ukraine

Colsubsidio print ads

Colsubsidio: Audiobooks For All Kids

Client: Colsubsidio Audiobooks For Kids

Advertising Agency: Lowe SSP3, Colombia

Irish Examiner ads

Irish Examiner: How many relationships have a violent secret?

How many relationships have a violent secret?

Advertising Agency: Chemistry, Dublin, Ireland

The Weather Channel: There's a whole new way to mess with the weather.

Advertising Agency: BBDO, New York, USA

VH1: Hindsight

Every day, we ask ourselves "What if I had the chance to go back and do things differently?" We took one woman’s real

Viaje Mais

Viaje Mais "Unimaginable itineraries. Except for our readers." by Mestica

Viaje Mais is a travel magazine with stories about different itineraries and tips of what to do in each destination,

Google + HMCT "Play The Protest"

Google + HMCT "Play The Protest"

Short rationale: This project was created as a D&ad New Blood entry

The Economist

The Economist: Join the global conversation

"Everyone's online privacy should be protected.
That's what the nice man in my chat room said.

There's nothing queer about being gay

In the world of football, homosexuality still is a taboo.

MTV: Male Mermaid, Jumping Jacks and Tennis Player

Client: MTV

Advertising Agency: Loducca, Brazil

SeanceRadio.com ads

SeanceRadio.com: The online Radio about cinema

The online Radio about cinema.

Advertising Agency: Publicis Conseil, Paris, France

Penguin Audiobooks print

Penguin Audiobooks: Franz Kafka Collection

Client: Penguin Audiobooks

Advertising School:Brother Ad School, Santo Domingo, Dominican Republic

Record Pocket Books

Record Pocket Books: small Objects

Advertising Agency: Giacometti, Rio De Janeiro, Brazil

Rolling Stone Magazine "Great music is immortal"

Rolling Stone Magazine "Great music is immortal"

Rolling Stone is the magazine that has been living from music since 1967.

Amazon Prime "The Pogmentary – Born ready"

More than a football success story, the prime video documentary about Paul Pogba, is about a mindset