E-waste is the world's fastest-growing waste. There are up to 50 million metric tons in recent years and keep increasing. When we buy something new, the old one instantly turns into a second-hand gadget. As a result, this issue is getting more crucial year on year.
One of the solutions is to make electronics last as long as they once did. This is why CJ Worx creates “SWOPBOX”, a specially-made parcel that is used repeatedly for IT gadgets and contributes to reducing E-Waste.
To collaborate with SWOPMART, Thailand's online marketplace for second-hand gadgets desiring to help extend the lifespan of electronic goods
With simple use, once the SWOPBOX which contains a new IT gadget from any eCommerce platform arrives to consumers, they can turn it inside out and put their unused IT gadget in and send it back to SWOPMART for selling easily.
Because the best way to reduce E-Waste is to prolong the gadget's lifetime.
“Swopbox” The parcel to reduce E-Waste.
Advertised brand: SWOPMART
Advert title(s): Swopbox
Media: Direct Marketing
Advertising Agency: CJ WORX, Bangkok, Thailand
Creative Chairman & Founder: Saharath Sawadatikom
Creative Director: Saharath Sawadatikom
Associated Creative Director: Vuttichai Chongsanguan, Chalotorn Nuanthong
Copywriter: Arus Mettaphan,Phanisa Wangsuk, Vuttichai Chongsanguan
Art Director: Umavadee Vitayapradit, Chalotorn Nuanthong
Agency Producer: Saralrat Chalermsripinyorach
Managing Director: Chawana Keeratiyutamonkul
Associate Business Director: Sasithorn Bunditjirakul
Account Director: Sukanda Chatthanyakit
Strategic Planning Manager: Nateekarn Tempattarasak
Associate Media Planning Director: Chanitta Seeda
Senior Media Buyer: Pimchanok Kwaipan, Rudchaneekorn Onsakorn