A-Trak and So Me clash talents and sample lives to bring in a new style for Adidas Originals. For more collisions of art and style hit up the Adidas collider at http://www.adidas.com/unite
Advertising Agency: Sid Lee, Montreal, Canada
Executive Creative Director: Kris Manchester / Creative Directors: Jean Francois Dumais, Ness Higson, Simon Schmitt, Charles Hall / Art Directors: Ruben Beddeleem, Lana Shahmoradian, Sofia Gillstrom, Henrik Leichsenring, Daniel Sumarna
Copywriters: Joe Hagel, Bryan Wolff-Shoemaker / Designer: Kevin Yaun
Strategy Director: Simon Wassef / Digital Strategy: Andreas Widman / Head of Production: Claudia Roy
Exec. Producer: Josh Reynolds / Producer: Melanie La Rue / Art-buying director: Vahid Tizhouch
Print Producer: Dana Klyszejko / Business Affairs: Paul Fitz Gerald / Director of Digital Production: Darden Longenecker
Tech lead: Kamil Gottwald / Producer: Jean Patrik Bouchet / Senior Front-end developer: Bastian Roden
Account Directors: Connie Ponari, Markus Gerdemann / Digital Production Partners: B.reel Stockholm
Production Management: Jimmy Lee / Production House: Iconoclast / Director: So Me
Director of Photography: Arnaud Potier / Post Production: Digital District / Editor: Walter Mauriot
Sound Mix: Tranquille Le Chat / Velvet Sound
Sound Design: Marco Casanova, Laurent D’Herbecourt / A-Trak
Client: Adidas
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