Coca-Cola: English, Arabic, Hindi and Ray's fresh beats

The new sleeker and taller Coca-Cola can is out and UAE beat-boxing champion Beatbox Ray is here to make some noise about it. A mash-up of English, Arabic, Hindi and Ray's fresh beats, this music video is based on the awesomeness of an old favourite's new look.

Advertising Agency: Y&R, Dubai, UAE

Creative Director: Ash Chagla / Art Director: Kamel Ajerdi
Copywriter: Athina Afton

Category

Ad Agency
Y&R

Brand

Media
Online
Country
United Arab Emirates
By adRuby, 3 December, 2014

Similar content

Coca-Cola Taking Home Happiness #WishUponACoke

As part of Coca-Cola’s new Wish Upon a Coke campaign, we decided to surprise people on their way hom

Let's Go Crazy

Advertising Agency: Ogilvy, Sao Paulo, Brazil

Coca-Cola

Coca-Cola Happy

Advertising Agency: Fast Horse, USA

Coca-Cola ads

Coca-Cola: The show must go on

"Generator

The show must go on. So must you. "

Advertising School: Escola Cuca, São Paulo, Brazil

Coca-Cola "open, taste, recycle with us"

Coca-Cola "open, taste, recycle with us"

Research about consumers’ behavior shows that separate collection goes up by 141% just by making the appropriate bins

Coffee Inn print ads

Coffee Inn: Less milk more coffee

Less milk more coffee.

Client: Coffee Inn

Coca-Cola ads

Coca-Cola: Dominoes

URL: http://fallingdominoes.com

Advertising Agency: Wieden + Kennedy, Amsterdam, Netherlands

Coca-Cola makes wishes come true: Ursula's surprise

How to make someone happy: Just like the friends of former midwife Ursula.

Coca-Cola: Coke Zero Enjoy Everything

Coke Zero reminds you that it's not your fault you've been defending Dophenshire all day.

Coca-Cola: Taste the Feeling

The campaign’s lead spot, “Anthem” features a series of vignettes that capture life’s everyday moments – such as ice-

Coca-Cola ads

Coca-Cola: Run Away

Run Away from the escalators

Advertising School: Escola Cuca, São Paulo, Brazil

Coca-Cola "Magic of Coke Taste"

The unique and real taste of Coca-Cola takes you places no other drink can...

Coca-Cola ads

Coca-Cola: Football stars

Football stars 50cm before becoming football stars

Advertising Agency: McCann Erickson, Madrid, Spain

Coca-Cola: drinking every last drop

Every moment in your life is unique and precious. Enjoy it! Live it to the fullest!

Coca-Cola: Friendship Experiment

Happiness creator Kurt Tang takes to the streets of Guangzhou for the Friendship Experiment.

Coca-Cola: "The Wonder of Us" by Wieden + Kennedy

There's no one quite like you. Or her. Or him. Or them.

Coca-Cola: Happiness Machine

Coca-Cola is unleashing happiness again - this time in Sweden!

Coca-Cola "We love every lips the same."

Coca-Cola "We love every lips the same."

We love every lips the same.

Coca-Cola wishes everyone Happy Pride Days

Coca-Cola Hug Machine

"The Coca-Cola Hug Machine. You hug it, it returns the favour with a Coke.

Coca-Cola: This season, it's always the real thing

Holidays are coming
Holidays are coming
Holidays are coming
Holidays are coming