In a time where social media has rendered words virtually meaningless, Cadbury Dairy Milk gives people the chance to say something sincere for once.
Advertising Agency: OgilvyAction, Kuala Lumpur, Malaysia
Regional Executive Creative Director: Daniel Comar / Executive Creative Director: Nuno Lemos / Managing Director: Mahesh Neelakantan / Creative Group Heads: Ho Hong Fei, Benjamin Thain / Senior Art Director: Jarrod Reginald / Senior Copywriter: Michelle Lim-Chua / Art Directors: Javen Tan, Fong Wei Kit, Steve Yeow / Copywriter: Ashraff Ahmad
Designer: Tay Yin May / Account Managers: Nisha Nair, Tracy Bay / Senior Account Executive: Athiya Hamid / Production Manager: TF Chan / ETC Industries / Photographer: Fai / Sunday Studio / Digital Imaging: Pako Looi / Sunday Studio
DI Artist: Soon / DI Solution / Post Production House: SEQ