Skip to main content
Home

ad Ruby

Main navigation

  • Home
  • Print
  • Outdoor
  • TV / Film
User account menu
  • Contact
  • Log in

Breadcrumb

  1. Home
  2. Samsung
  3. Samsung: "Samsung Firevase" by Cheil

Samsung: "Samsung Firevase" by Cheil

Today in South Korea occur more than 10,000 domestic fires each year. To counter this situation, which has become a major problem, a recent law aimed at equipping fireplaces with fire extinguishers has been promulgated by the government. Despite the guidelines put in place, more than half of the population still does not use them. Worse, the equipped Koreans do it mostly to give themselves a good conscience and generally put their equipment in hard-to-reach places, until they totally forget their existence.

Attached to this problem, the subsidiary of Samsung specializing in insurance, Samsung Fire & Marine Insurance, asked a simple question: "How to change the situation by making fire extinguishers easy to use, accessible or at your fingertips? "The solution is simple, and it's called Firevase .

Certified by the " Korea Fire Institute ", thousands of Firevase have been distributed in the country. As a result, 81% of the population is now more aware of the need for a fire extinguisher, and 8% of homes have recently been equipped across Korea.

CREATIVE AGENCY: Cheil Worldwide

COPYWRITER: Seungree Kang

PRODUCER: Sunho Bae

CREATIVE DIRECTOR: Hyungkyun Oh, Seongphil Hwang

ACCOUNT EXECUTIVE: Nawon Lee, Jungmin Choi, Wansoo Park, Jieun Chae

ACCOUNT DIRECTOR: Changyu Park

DESIGNER: Wanmo Koo, Jeakyun Kim, Sungjin Lee, Taeyul Ko

CEO: Jeongkeun Yoo

PRODUCTION COMPANY
PRODUCTION COMPANY: Junpasang Production

EXECUTIVE PRODUCER: Kyounghyun Kim

DIRECTOR: Yonghan Moon

DOP: Changbae Kang

PRODUCER: Hyungju Park

PRODUCTION DESIGN: Seunghyun Jo

ART DIRECTION: Hyojung Ryou

OFFLINE
EDIT COMPANY: Fireworks

EDITOR: Donghyun Kim

POST PRODUCTION / VFX
COLOURIST: Hyunah Lee

MUSIC
MUSIC COMPANY: Audio Village

COMPOSER: Mu Hwang

SOUND
SOUND COMPANY: Kiss FM

SOUND ENGINEER: Sunglae Hong

Category

  • Financial services
Ad Agency
Cheil

Brand

  • Samsung
Media
TV / Film
Country
South Korea
By adRuby, 5 March, 2019
  • Add new comment
  • 140 views

Similar content

Samsung ads

Samsung ML5015DN with Anti-Jam technology

Because paper jams waste more than just paper.
Samsung ML5015DN with Anti-Jam technology

Samsung: Interactive Camera App for Children with Autism

Millions of children struggle to make eye contact due to autism.

Samsung Galaxy Duos - for your smart dual life

"Galaxy Duos offers the style and design sophistication, high-end performance and incredible usability with the added

Samsung: The Bridge Of Life

Advertising Agency: Cheil Worldwide, Seoul, South Korea

Samsung: Join the Circle

The unique design of the Gear Circle keeps your music and calls conveniently around your neck.

Samsung waterproof phone print

Samsung Galaxy Xcover waterproof phone

Samsung Galaxy Xcover

Samsung "Samsung Galaxy A7" by Cheil

Say Hello to the new GalaxyA7 powered by 6GB RAM, 128GB Memory and the revolutionary TripleCamera.

samsung ads

Canada’s greatest passion

Hockey's back. Stay connected to Canada’s greatest passion with the Samsung Galaxy S III.

Samgsung: 'The time left to you'

We tend to tell ourselves that we have next time, putting off the time to be together.

Samsung Galaxy - London

Advertising Agency: Cheil Worldwide, Seoul, South Korea

Samsung - no love story is impossible - Cheil

Who says virtual assistants can't fall in love?

Samsung outdoor ads

Samsung: Galaxy Note II: Multi-task with Multi Window

Learn how to ski backwards.

Samsung Galaxy S5 ads

Samsung: Outlast with ultra power saving mode.

"Outlast with ultra power saving mode."

Samsung "Galaxy S10+ 1TB. A lot of photos."

Samsung "Galaxy S10+ 1TB. A lot of photos."

Galaxy S10+ 1TB. A lot of photos.

Advertising Agency: Cheil Worldwide Kazakhstan, Almaty, Kazakhstan

Samsung

Samsung: No matter how fashionable

Advertising Agency: Cheil Worldwide, New Delhi, India

Samsung: The Reminder Wall

Advertising Agency: Cheil, Brazil

Samsung Curved UHD TV

Advertising Agency: Cheil Worldwide, USA

Client: Samsung

samsung ads

Samsung: Think you can only get sparkling water at the store?

"Think you can only get sparkling water at the store? Allow us to burst your bubble."

The Samsung Talking Fridge: A fridge with the gift of the gab

Advertising Agency: Cheil, Singapore

Samsung Galaxy Watch

Samsung Galaxy Watch "Stop carrying your worst enemy"

Client: Samsung Galaxy Watch

Like us on Facebook!

ad Ruby

Friends

»Haut Fashion  »Electric Hunter  »Panorica 

Latest news

Almacenes Tía (Aunt) changes its name to Mom

KIAN - Beauty & Skincare

The Art of Redefining Luxury in Skincare with Kian Beauty

Don't Just Fly, Fly Through Time: How Corsair Business Class Redefines Travel Perception

From Invisible to Included: How Tech Titans Address Mexico's Housing Crisis

GForce/Grey presents The National Sport of Kazakhstan

Food not included

Brilliant Fridge Campaign: How ELECTRO DEPOT Helped Tackle Hunger in France

Protect Your Children: "Lock Their Safety"

Protect Your Children: "Lock Their Safety"

Chocolate vs. Stories: Can Candy Compete with Captivating Content for Kids?

Don't Count Sheep, Fly on Clouds: Decoding Corsair's Business Class Campaign

Hollywood Needs a Reality Check: SchizAwards Expose Misconceptions About Schizophrenia

Pagination

  • Previous page
  • 10
  • Next page

Popular ads

Share Air ads

Sick of the smell of smoke at work?

Mercedes-Benz ads

Mercedes-Benz SL Sting

Disneyland

Disneyland "Welcome to Paris" by BETC

Colgate ads

Colgate Dental Floss

When happn Meets Steve: The Future of Real-Life Dating in a Digital Age

McDonald's "Served by a king, or served as a king?"

McDonald's "Served by a king, or served as a king?"

Ramires, Pure Blood Toyota

Ramires, Pure Blood Toyota: 26 Years of Automotive Excellence in Brazil

Ligue 1's "We Will Show You" Campaign: A New Era for French Football

Interflora ads

Interflora Balance

L'Oreal "This Is An Ad For Men"

L'Oreal "This Is An Ad For Men"

Pagination

  • Previous page
  • 10
  • Next page
RSS feed
#McDonald's(129)
#Volkswagen(96)
#Coca-Cola(68)
#Amnesty International(55)
#Samsung(54)
#IKEA(52)
#Audi(50)
#Toyota(49)
#Honda(47)
#Greenpeace(41)
#Pepsi(41)
#Burger King(39)
#Ford(38)
#WWF(38)
#Nike(37)
#Fiat(37)
#Adidas(37)
#BBDO(336)
#DDB(267)
#Ogilvy(239)
#TBWA(218)
#Publicis(202)
#Leo Burnett(180)
#Y&R(174)
#Saatchi & Saatchi(146)
#Grey(133)
#Miami Ad School(130)
#JWT(125)
#McCann Erickson(101)
#Other(88)
#Lowe(62)
#Wieden + Kennedy(60)
#BETC(59)
#Havas(58)
Powered by Drupal