The actress Paolla Oliveira, advertising girl of Fiat since 2015, is back and gives a "spoiler" on the new conditions of payment of the cars of the brand. The actress spreads infos about special bonuses and zero rate on the main lines of the automaker.
In the campaign, Paolla invites the public to a "party" that, according to her, will continue in the social media of Fiat.
Agency: Leo Burnett Tailor Made
Product: Retail Factory
Advertiser: FCA Fiat Chrysler Automóveis Brasil Ltda.
CCO: Marcelo Reis
VP / ECD: Wilson Mateos
Creative Director: Tomas Correa
Writers: Marcelo Reis, Tomas Correa and Alex Villena
Art Director: Tiago Padilia and Fernando Patucci
Attendance: Fabio Brito, Karol Alberti, Katia Simonato, Rafael Vida, Fernanda Graf, Nathan Simeão, Ana Ceolin, Henrique Assis, Jéssica Saravalli and Bruna Salomão.
Media: Andrea Hirata, Daniela Franco, Carla Caramante, Bruno Buosi, Rennan Aurieni, Rodolfo Contiero and Ingrid Galloro
Planning: Tiago Lara, Gustavo Zilles, Vinícius Azerêdo and Andressa Rodrigues
Digital projects / Content: Denis Gustavo, Andreza Aguiar and Bruno Tozzini
Director of Integrated Production: Maria Fernanda Moura
RTV: Camila Aquino
Project Manager: Pedro Rais and Leonardo Ricciardi
Approval: Frederico Bergonzoni Battaglia, Maria Lúcia Antonio, Ana Brant, Sara Avelar and Ana Pepino
Producer: Prodigo Films
Executive Producer: Francesco Civita and Chico Pedreira
Customer Service: Rita Costa
Director: Caito Ortiz
Second Unit Director or Assistant Director: Lipp Santangelo
Cinematographer: Ralph Strelow
Art Director: Olivia Helena
Production Coordinator: Bruno Pirozzi and Nathalie Gautier
Producer: Renato Salmaso
Editing: André Dias, AMC
Sound Producer: Quiet City Music + Sound
Music Production: Chris Jordan
Audio Finishing: Quiet City Team
Production Assistant: Xanna Dáguiar and Karina Vadasz