Mitsubishi Outlander - Impossible

Mitsubishi presented in 2014 Outlander Plug-in Hybrid. The worlds first 4x4 SUV and chargeable hybrid in one car.

A combination that before launch was viewed as impossible by the competitors.
Our job was to create a launch film for the global market.

Advertising Agency: MK, Norway
Creative Director: Armando Zuniga / Art Directors: Øystein Vik, Jens Gundersen / Consultant: Einar Rustad Nilsen
Project manager: Britt Hege Karlsen / Production company: Tangrystan / Director: Jacob Strøm / Producer: Beate Tangre