Samsung: Hi Hey Hello

Ad Agency
Video advertising:

We all remember how it feels to fall in love. But times have changed. We've become more sophisticated. Our instincts developed. And so has the Samsung GALAXY S4. Samsung Mobile proudly presents a story of a young couple falling in love, starting with a simple "Hi, Hey, Hello", a song by The Chicharones.

Filmed by Grammy Award-winning director, Joseph Kahn, this music video marries love and technology in a way that's relevant to today's youthful mobile culture. In a playful unraveling of new courtship, the male lead uses the GALAXY S4's unique features such as Dual Shot, Samsung Smart Pause, Drama Shot, Sound & Shot and Air Gesture to attract the girl's attention. Find out how all these play out in this endearing musical short film.

Client: Samsung

Advertising Agency: Leo Burnett, USA

Global Creative Director: Shannon McGlothin / Creative Directors: Brandon Rochon, Adam Kennedy
Copywriter: Jaysn Kim / Account Director: Radim Svoboda / Account Director: Benjamin Haynes / Assistant Account Executive: Tom Jump Jr. / Executive Producer: Jennifer Dennis / Producer: Keith Jamerson / Production Company: HSI Productions / Director: Joseph Kahn / Editor: Chancler Haynes / Assistant Editor: Dustin Laforece
VFX: A52 / Colorist: Paul Yacono / Lead Flame: Andy Rafael Barrios / 2D Artists: Cameron Coombs, Enid Dalkoff, Jesse Monsour, Bruno Parenti, Matt Sousa / Editorial: Rock Paper Scissors / Artist: The Chicharones / Director of Photography: Chris Probst / Line Producer: Richard Weager