Eric Bompard - Soft Is The New Strong

Eric Bompard - Soft Is The New Strong
Eric Bompard - Soft Is The New Strong
Eric Bompard
Eric Bompard
Eric Bompard
Eric Bompard

Soft Is The New Strong

Advertising Agency: BETC, Paris, France
Agency Management: Brune Buonomano, Christine Leblond, Morgane Escoffier
Creative Director: Antoine Choque
Art Director: Lucile Godet
Photographer: Clément Pascal
Art Buying: Isabelle Mocq
Production: Art Board
Stylist: Clémence Cahu

Country
France
Media
Print

Category

Brand

Ad Agency
BETC
By adRuby, 15 October, 2017

Similar content

Yves Saint Laurent: "MON PARIS COUTURE" by BETC

BETC Luxe is Yves Saint Laurent Beauté’s global agency for all its fragrances.

Petit Bateau: ForSerious Kids

Petit Bateau: ForSerious Kids

Petit Bateau is back with anew global outdoor and print campaign that once again celebrates children andtheir endless

Lacostepresents its new video «Support With Style »

To promote the Rio Olympics and its partnership with the CNOSF (FrenchNational Olympic and Sports Committee), Lacoste

Chaumet

Chaumet - Grace and Character

A year ago, BETC Luxe was chosen to become the creative agency of the Parisian jeweller, Chaumet.

Decathlon ads

Holliday-makers straight from the beach

How to bring holliday-makers straight from the beach to the store ?

PUMA "The 9'58 Biography"

In order to celebrate the 10th anniversary of Usain Bolt's 9.58-second world record on the 100m dash, BETC/Havas part

Lacoste "LIFE IS A BEAUTIFUL SPORT"

Activity area    Clothing accessories textile

Advertiser    Lacoste

Lacoste: "Save Our Species" by BETC

Advertising Agency: BETC, Paris, France

Lacoste

Lacoste: "Life is a beautiful sport" by BETC

Life is a beautiful sport

Advertising Agency: BETC, France

Levi's print ads

Levi's: giant golden threads

Advertising Agency: Saatchi & Saatchi Colombo, Sri Lanka

Traveler ads

Traveler 1990: 100% made of water-repellent down

100% made of water-repellent down

Advertising Agency: Shape Advertising, Taipei, Taiwan

Foot Locker: mixed music using your feet

Our obsession with Sneakers means that occasionally we do some crazy things with our shoes.

Diesel: Erotica

Advertising Agency: Fred & Farid, Shanghai, China

Triumph International

Triumph International: White, Black, Red

Agency: Springer & Jacoby Austria, Vienna, Austria

Adidas: Here to create - Hannah Bronfman - Robin Arzon - Caroline Wozniacki

Meet the women who are reshaping sport through creativity.

Adidas "adidas Nemeziz - it's not made for you" by iris

Advertising Agency: Iris Worldwide Amsterdam, Netherlands

Client: Adidas

Adidas "David Beckham: My Unfair Advantage"

“Who knows. I might not have had the career I had if it hadn’t happened”

Waitrose’s Whodunnit Christmas Ad: Sweet Suspicion

In a world where holiday adverts often follow predictable formulas, Waitrose has unwrapped a masterclass in creativit

Air France gastronomy lands on Earth

Culinary creations dreamed by Joel Robuchon are now available on foodora.

Levi's: To Work

Advertising Agency:The Mill, Hollywood , Los Angeles, Usa, Usa