Reebok "Sport The Unexpected"

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Reebok x Cardi B | Nails | Commercial 2019

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Cardi B stars in "Nails," an enthralling moment of acrylic prowess for Reebok as part of the campaign "Sport The Unexpected."

Agency Venables Bell & Partners teamed with Cut+Run's editor Ben Campbell and Biscuit director Andrea Nilsson to create this eye-popping celebration of the stylin' collaboration between the performer and brand. The artist has been nothing short of a trailblazer since her debut album Invasion of Privacy released in 2017. Her musical accolades include the woman with the most simultaneous Hot 100 entries, while her resume and influence goes well beyond the music. In other words, she nails it.

Advertising Agency: Venables Bell & Partners, USA

Chairman: Paul Venables
Executive Creative Director: Will Mcginness
Creative Director: Byron Del Rosario, Phil Crowe, John Leonti, Wes
Art Director: Victor Roa
Copywriter: Sam Bauer
Director Of Integrated Production: Hilary Coate
Produer: Melanie Fedunok
Production Assistant: Mandy Tripp
Account Director: Kristin Obi
Account Supervisor: Jessica Zou
Account Manager: Patrice Boswell
Business Affairs Manager: Sametta Gbilia
Production Company: Biscuit Filmworks
Director: Andreas Nilsson
Director Of Photography: Alexis Zabe
Partner: Shawn Lacy
Managing Director:Shawn Lacy
Executive Producer: Holly Vega, Deanne Mehling, Anastasia Von Rahl
Line Producer: Grace Bodie
Head Of Production: Mercedes Allen Sarria, Rachel Glaub
Production Designer: Alexis Ross
Editorial Company: Cut & Run
Editor: Ben Campbell
Assistant: Ramon DeSouza
Producer: Jess Manning, Katie Buckley, James Beck, Melanie Roy
Vfx: The Mill
Production Coord: Sean Tomek
2D Lead: Martin Karlsson
3D Lead: Jason Mortimer, Jorge Montiel
Colorist: Greg Reese
Color Producer: Liza Kerlin
Sound Design: Barking Owl
Mix: Barking Owl
Music: Barking Owl
Track: Original ‘Nails Did’
Composer: Jacob Plasse
Mixers: Mike Franklin, AJ Murillo

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