Skip to main content
Home

ad Ruby

Main navigation

  • Home
  • Print
  • Outdoor
  • TV / Film
User account menu
  • Contact
  • Log in

Breadcrumb

  1. Home
  2. La Parole Aux Sourds
  3. La Parole Aux Sourds: "Unsilenced" by BETC

La Parole Aux Sourds: "Unsilenced" by BETC

Discover Unsilenced, a unique collaboration between the French-Americanelectro band Haute (who composed the music) and the English dancer Billy Read(who wrote the lyrics and interpreted them in the music video).

All black and white, the video is visually striking, featuring Billy’sexpressive and emotional dance style as he moves with the suggestive instrumentaltunes to the backdrop of the Olympiades neighborhood in Paris.

The stunning video was directed by Alban Coret from Insurrection films, the powerhousebehind music videos for Drake, Alt-J and Travis Scott among others.

Now what if we would tell you that thisisn’t a music video for an instrumental song?

Billy is in fact deaf and isactually sign-singing the lyrics,that he wrote by using his sense of touch to feel the rhythm of themusic, said of the dance: “The hardest part of performing Unsilenced was thatmy hands were singing while my feet were listening for the beat.”

BETC Paris and non-profit La Parole aux Sourds (“A Microphone for theDeaf”) are behind the project, that continues on Unsilenced.fr,an interactive website that lets theviewer discover the lyrics to the song, and those who wish can make adonation to support the work of the organization and their work to build bridgesbetween the deaf and the hearing community.

The first of its kind, Unsilenced is an original track with lyrics “sung” through a combination of sign language and dance. The development of the music and movements required a carefully orchestrated collaboration between deaf dancer Billy Read and electronic duo Haute. Learn more about the project and get involved at Unsilenced.fr.

Organization

LA PAROLE AUX SOURDS

Organization management

GABRIELLE PORTNOÏ

 

DEBORAH PORTNOÏ

Agency

BETC

Agency management

DAVID MARTIN ANGELUS

Chief creative officer

CHARLOTTE BALS

STÉPHANE XIBERRAS

Creative director

DAVID MARTIN ANGELUS

Art director

ERIKA REYES

Art director assistants

REMI LASCAULT

Copywriter

ALINE AFLALO

NICK BAKSHI

Copywriter assistant

KEVIN FINES

Traffic

KEMI ZINSOU

Music creative director

CHRISTOPHE CAURRET

Sound production

GREEN UNITED MUSIC

Music art director

ALEXANDRE MANY

Music producer

FLORINE PERRAULT

Original soundtrack

HAUTE

Production company

INSURRECTION

Producer

ARNO MORIA

Director

THEO GALL

ALBAN CORET

Editor

HUGO LEMANT

Post-production & VFX

MATHEMATIC

Producer VFX

GUILLAUME MARIEN

Post-producer VFX

JULIE LAGADEC

Dancer

BILLY READ

Choregrapher

ARIEL FUNG

1st air date

MARCH 7TH 2018

Category

  • Public interest
Ad Agency
BETC

Brand

  • La Parole Aux Sourds
Media
TV / Film
Country
France
By adRuby, 7 March, 2018
  • Add new comment
  • 42 views

Similar content

Ana Paula Moreno Institute

Ana Paula Moreno Institute #FindHope

Human t

Reporters Without Borders "War reporters"

Reporters without Borders are releasing their 50thphotography book promoting the freedom of informat

Ensemble Contre La Récidive: The Lamb

The French association Ensemble Contre la Récidive (Citizens Against Recidivism), an organization

Good Planet Foundation: "GET READY FOR GLOBAL WARMING" by BETC

GET READY FOR GLOBAL WARMING

Reporters Without Borders: "This is not a container, it's a prison"

In these troubling times for freedom of information (assasinations, repression, censure), Reporters Without B

Addict Aide: "Laurence's secret" by BETC

It’s the year of 2009, at 14 rue du Maine in Paris, in the apartment of a woman named Laurence.

Greenpeace ads

Greenpeace: Save the trees

Save the trees

Advertising Agency: BBR Saatchi & Saatchi, Tel Aviv, Israel

Compassion In World Farming ads

Compassion In World Farming - Stop Live Exports

For many, it's standing room only for the next 30 hours. Stop Live Exports.

Who's the villain?

Are we really selling weapons to anybody? Let's make sure the Arms Trade Treaty is not meaningless.

PETA ads

PETA: Adopt Indian Dogs

Advertising Agency: Chirpy Elephant, Chennai, India

Hemorio: There is always someone waiting for a donation

Most blood banks in Brazil face the same problem: no matter how much blood is donated, there is always someone waitin

Unicef ads

Unicef: Every child has the right to play

Let's turn tables.
Every child has the right to play.

Client: UNICEF

Amnesty International ads

Amnesty International: 50 Years Anniversary Poster

Advertising Agency: Sunrise, Copenhagen, Denmark / Creative Director / Art Director: Janus Kortermann Jauch

Moms Demand Action For Gun Sense In America

Moms Demand Action: Guess which one

Client: Moms Demand Action For Gun Sense In America

Blue Cross

Blue Cross: It's not just you alcohol ruins.

It's not just you alcohol ruins.

Advertising Agency: Jung von Matt/Elbe, Hamburg, Germany

Shorashim: Take Out - Help Out

Advertising Agency: McCann Digital, Tel-Aviv, Israel

Childhood Eye Cancer Trust

Childhood Eye Cancer Trust: Flash photography

Flash photography

Pet SOS

Pet SOS: "Sterilize. Adopt. Protect." by McCann

An unsterilized male dog and female dog can have up to 67,000 descendants in just seven years. Can you keep them?

PETA Distributes 'Huntsman' Condoms to the Trump Brothers

PETA distributed complimentary Huntsman Condoms to outdoors shows, hunting clubs, and trophy hunters, including Donal

Save the Children

Save the Children: "just 10 pesos per day" by Totem Marketing

$4.000 USD.
This is the price that thousands of migrant children pay to risk their lives.

Like us on Facebook!

ad Ruby

Friends

»Haut Fashion  »Electric Hunter  »Panorica 

Latest news

Play Video Games, Save the Seas: Ubisoft Launches "Waves of Change"

Welcome to the future: The All-New Opel Astra Electric Arrives!

BCP "Let's avoid cyber scams"

BCP "Let's avoid cyber scams"

Exploring Italian Elegance: The New Lancia Ypsilon Edizione Limitata Cassina

Breaking Boundaries: Migros Genève Unveils 'Salvia Rosmarinus' - A Hip-Hop Fusion of Art

Toyota Tacoma: "More Power for More Play"

Honda TrailSport Unleashes the Thrill: 'Chasing Greatness' 2024 Campaign Redefines Off-Road Adventure

Alfa Romeo Tonale Tributo Italiano: "Pure Emotion" is "Made in Italy"

BMW presents "Freude (Joy) Forever"

Honorary Commission to Fight Cancer and the Rayo Rojo club "The New Skin"

Pagination

  • Previous page
  • 11
  • Next page

Popular ads

Interflora ads

Interflora Balance

L'Oreal "This Is An Ad For Men"

L'Oreal "This Is An Ad For Men"

IKEA print ads

IKEA: Sales up to 40%. You can get more.

McDonald's Goes Beyond Burgers: The "Méqui" Campaign

From Silent Statistics to Urgent Action: Inside L’Enfant Bleu’s Child Abuse Awareness Campaign

Canadian Cancer Society print ads

Canadian Cancer Society: Lung cancer, Stomach cancer & Liver cancer

Owala

Sip Up & Speak Out: Turning Sips Into Statements

Canon print ads

Canon: Full of wonders

Kinder Pingui: A ‘Thanks’ you won’t forget

Rabea’s Trigger Mug: Bridging Tradition and Technology for Gamers

Pagination

  • Previous page
  • 11
  • Next page
RSS feed
#McDonald's(129)
#Volkswagen(96)
#Coca-Cola(68)
#Amnesty International(55)
#Samsung(54)
#IKEA(52)
#Audi(50)
#Toyota(49)
#Honda(47)
#Greenpeace(41)
#Pepsi(41)
#Burger King(39)
#Ford(38)
#WWF(38)
#Nike(37)
#Fiat(37)
#Adidas(37)
#BBDO(336)
#DDB(267)
#Ogilvy(239)
#TBWA(218)
#Publicis(202)
#Leo Burnett(180)
#Y&R(174)
#Saatchi & Saatchi(146)
#Grey(133)
#Miami Ad School(130)
#JWT(125)
#McCann Erickson(101)
#Other(88)
#Lowe(62)
#Wieden + Kennedy(60)
#BETC(59)
#Havas(58)
Powered by Drupal